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Shanghai Richina Leather Launches New Website
August 3, 2009: Shanghai, PRC: Shanghai Richina Leather Co., Ltd. (SRL), a subsidiary of Richina Industries, Inc. launched its new website this morning in Shanghai. The new site provides a comprehensive overview on SRL: the company, its operations and people, and includes a tour of the facilities in Shanghai.
Toth Brand Imaging, Inc of Boston, Massachusetts created the website in conjunction with the marketing team at Shanghai Richina. According to Bob Moore, President and CEO of Richina Industries, "today it's a world without borders. The new SRL site allows us to reach out to global customers, suppliers and other constituents. It is also a symbol and statement of our vision of SRL."
Mike Toth, President of Toth Brand Imaging added, "SRL's new website shows a meaningful dedication to their clients. Our team was impressed with Richina's commitment to the future, and their investment to step into the future with this new site."
According to Richard Yan, Managing Director of Richina Inc., "these are challenging retail times, but our companies have not waivered in their commitment to invest in product development, innovation and marketing. We are confident that in the long haul, these investments will drive future growth and profitability."
Shanghai Richina Leather Co., Ltd. is headquartered in Shanghai, China and produces auto, garment and footwear leather for global brands including Toyota, Nike, Cole Haan, Johnston and Murphy, Calvin Klein, Merrell, Clarks, Born, HH Brown, Sperry Topsider and Wolverine. SRL is BLC Silver certified, and is ISO 9001, 14001 and TS 16949 rated.
Toth Brand Imaging is located in Cambridge, Massachusetts, and specializes in strategic brand building and marketing. Its clients include Coach, Johnston and Murphy, Keds, K-Swiss, L.L. Bean, Naturalizer and Wrangler.